7 Steps to Building a Personal Brand as a Coach in Ireland
Struggling to stand out as a coach? In this blog, we share how to use the 7 steps of the StoryBrand framework to build a clear, confident personal brand. Inside VISIBLE — our personal brand kick-starter for coaches — we combine strategy, storytelling, and personal brand photography (Ireland-based) to help you speak directly to the people you're here to serve. Discover how to clarify your message, position yourself as a trusted guide, and craft a personal brand strategy that builds connection and converts.
6 Key Things You Must Do to Build Your Personal Brand in 2025
Learn the 6 key things you must do to build your personal brand in 2025. Discover how authenticity, storytelling, and strategic growth can help you create a strong brand identity. Explore how experts like Dr. Michelle Hone and Geraldine Jones are applying these strategies to grow their businesses and connect with their audience.
Stepping Into My Clients’ Shoes: My Brand Story Shoot Experience (Part 1)
"Stepping in front of the camera for my own personal brand story shoot has been a journey of reflection, preparation, and growth. As a personal brand photographer and mentor in Wicklow, Ireland, I guide women in business to show up confidently—but now, it’s my turn! In this blog, I share why I’m investing in my own brand, the emotions that surfaced, and how I’m preparing to create imagery that aligns with my evolving business. If you’ve ever felt hesitant about a brand shoot, this behind-the-scenes look might just inspire you to take the leap!"
Bringing Marketing Expert Carmel Connolly's Brand to Life
At The Visible Business, my goal is to help entrepreneurs and business owners in Ireland tell their story through powerful brand photography and storytelling. When Carmel Connolly, a strategic marketing consultant, approached me for a branding photography session, I knew this was an opportunity to visually bring her expertise, passion, and unique approach to life. We brought my Portraits & Content package, SHINE, to life.
Meet Caoimhe de Fréin: A Creative Force Through The Lens
Caoimhe de Fréin is a creative force to be reckoned with, and I was delighted to collaborate with her and her brand, DEFRÉIN, to bring our SHINE Portraits and Content package to life. Her inspiring mantra, “We only have one wild and precious life,” reflects her bold approach to both business and life.
Building a Business with Purpose: Georgy Dillon's Journey into Women's Fitness & the Power of Brand Photography
Georgy Dillon is a mother of three and a Women's Fitness Expert specialising in pregnancy and postnatal exercise, and she recently joined me for a Brand Story Shoot at The Visible Business. As a core corrective specialist, she is passionate about helping mothers feel strong and supported throughout their journey. Seeking to authentically showcase her personality and the story of Georgy Dillon PT, she wanted professional brand photos that truly reflect her mission.
Why Investing in a Professional Photoshoot Matters for Your Business – Featuring Georgie Durcan.
Working as a brand story photographer means I get the privilege of partnering with incredible entrepreneurs, helping them translate their vision into imagery that resonates with their audience. Recently, I had the honor of working with Georgie Durcan, a transformational life coach known as The Soul Coach . Her journey, energy, and passion were nothing short of inspiring I want to share the story behind our three photography sessions and the magic we created together
The 7 Photos that Sell
Are you missing out on the magical powers of visual story telling in your business? If the answer is yes, regularly attracting your ideal clients may be just around the corner with Brand photography that speaks direct to your ideal clients.
How to best prepare for your branding shoot.
How to best prepare for your brand photography shoot with Eva Blake
Get clear on your audience and vibe….